Adam is an author, coach, podcast host, and campaigner who is passionate about developing individuals and teams. With nearly two decades of experience in leadership development and coaching, Adam empowers individuals to unlock their potential by building confidence and self-esteem. Over the last 20 years, he has designed and delivered impactful learning programmes for global organisations, helping teams grow and succeed.

Adam is a regular guest on BBC Radio, where he shares lifestyle coaching tips and exercises, and a frequent guest on regional television. His debut book, The Way of The Diva - Your Guide to a Bolder, Braver and More Confident You, is available from thewayofthediva.co.uk, Amazon, and Waterstones.

Adam is a proud Ambassador for Broxtowe Women's Project, a Nottinghamshire-based domestic abuse charity, and White Ribbon UK, a national initiative engaging men and boys to end violence against women and girls. He is a qualified and accredited personal and business coach and holds the International Coaching Federation's ACC coaching credential.

In 2024, Adam founded 'by Adam' to bring the transformational tools and techniques from his book to individuals and organisations around the globe.