Amy joined Vuelio, an industry leader in PR software, in 2019 in order to develop the media analysis department of the business. Why did they decide to call it the "Insight Team"? This is because her aim is not only to provide their clients with quantitative analysis and reports that describe the "what" that is shown in the charts but to provide Insight through information in everything they do.

The service they provide aims to answer the questions that are relevant to you. This could be as simple as understanding the impact of your press activity in relation to your goals and objectives, or interpreting data and identifying trends to provide data-driven recommendations. It doesn't have to be scary and overly complicated to provide you with the information and insight you need!

Some of the world's largest brands have benefited from Amy's strategic recommendations on communications strategy based upon insightful data analysis. Skilled in Media Trend Analysis, Strategic Planning, Communication, Event Management, and Media Research. She is a strong media and communication professional with a Bachelor's degree focused in journalism, film and media from Cardiff University.