Marcella is Founder & MD of Prompt Marketing, an award winning education marketing agency that has delivered over 350 impactful marketing campaign and projects for universities and colleges. Prior to launching Prompt in 2018, Marcella formerly led the development and growth of some of the biggest student research sites across the UK, including WhatUni and TheCompleteUniversityGuide as Managing Director for IDP Connect. Having worked in over 100 Higher Education institutions (HEIs) in the past 15 years, Marcella prides herself on pushing boundaries, always looking outwards and being a trusted hand to steer new innovations and produce great results for student recruitment campaigns. Prompt’s innovation has been recognised through being a finalist in the CIM Marketing Excellence awards 2021 for their social media transformation at Writtle University College and Marcella personally has recently been awarded the prestigious Women in Advertising and Communications (WACL) award, for future female leaders working in media, marketing, advertising.