Peter joined the Business School in 2017 where he is co-director of the Exeter Centre for Circular Economy. Prior to this he was based at the Bradford Management School where he has two primary roles. Firstly, Director of the University's Ecoversity initiative, a whole institutional programme to embed sustainability into the research, teaching and operational performance of the University. This involved the design and build of a new £5M BREEAM outstanding Centre as a home for Ecoversity and circular economy activity. Secondly, since 2009, he has led the UniversIty’s strategic partnership with the Ellen MacArthur Foundation (EMF) as a Global Pioneer for Circular Economy. In 2014 Peter established the world’s first MBA in Circular economy. In parallel he created a Global on-line Masterclass – An introduction to Circular Economy for the Ellen MaCarthur Foundation CE100 and Global Partners which ran for 5 years and attracted over 1000 participants. During this time he has worked closely with the EMF to translate the principles of circular economy into multiple research and educational contexts including EPSRC and Innovate UK grants, policy and industrial sector application and c-suite, postgraduate, undergraduate and civic society courses and workshops.